Every report says how it was made. When we haven't used a product ourselves, we say so in the first paragraph — and show you the owner data instead.

About GroundedPick

We are a US-focused editorial team that reads thousands of verified owner reviews, tests coupon codes on real carts, and turns raw data into plain-English buying advice — with every assumption stated up front.

Our mission in one sentence: Help US shoppers make smarter decisions by giving them the information retailers don't want them to see — failure rates, fake review signals, expired codes — before they spend a dollar.

What we do differently

Most review sites write "we tested this for three weeks." We think that's misleading when you're buying something that needs to last three years. So instead of pretending a short-term test tells you what breaks, we read what people who have owned the product for 12–36 months actually say about it.

For coupon codes: we test every code on a real checkout before publishing it. Our verification timestamp tells you the last date that code saved real money. When a code fails, we remove it — usually within 24 hours of a failed sweep.

Our editorial promises

We say how it was made

Every article opens by disclosing whether it is based on owner data, hands-on testing, or both. No ambiguity.

Scores follow evidence

Star ratings and verdicts come from data and editorial analysis, never from advertiser relationships or affiliate potential.

Corrections are public

When we get something wrong, we say so — with the date, the original claim, and what it changed to. No stealth edits.

Sponsored content is labeled

Paid placements carry a "Sponsored" or "Featured" label and are never inserted into editorial rankings without disclosure.

Our team

GroundedPick is a small team of editors, data analysts, and researchers based in the United States. Our editors have backgrounds in consumer journalism, e-commerce, and data science.

Sarah R.
Editor-in-Chief

10 years in consumer product journalism. Oversees all editorial standards and review methodology.

Michael K.
Lead Data Analyst

Former e-commerce fraud analyst. Designs the review-verification and coupon-testing systems.

Jessica L.
Senior Deals Editor

Tests every coupon code before it goes live. Manages store coverage and code freshness.

Tom P.
Research Editor

Writes and fact-checks product reviews. Specializes in electronics and home goods categories.

Authors who publish under their own names appear on each article's byline with a link to their author page.

How we make money

GroundedPick earns revenue through two streams:

  • Affiliate commissions: When you click a link to a retailer and make a purchase, we may earn a small commission at no extra cost to you. These commissions never change our scores or rankings.
  • Sponsored placements: Some stores pay to appear in "Featured" slots. These are always labeled and are never mixed into editorial rankings without disclosure.

For a full breakdown, see our Advertising disclosure.

Get in touch

Editorial: editorial@GroundedPick.com

Corrections: corrections@GroundedPick.com

Press & partnerships: Use our contact form